Accompagnement marketing
MPH Factory offers support for marketing initiatives in motorsports, and develops operational action plans for national and international projects.
MPH Factory :
- bases its approach on a global vision of operationnal marketing (communication, CRM, press relations, product positioning, B2B/B2C target…)
- ensures total understanding of your particular issue
- then elaborates a recommendation
- and lastly enters the production phase, with a network of specialized contributors (suppliers, experts, institutions, brands, sponsors…).
Marketing support
Networking
F1 retrospective on the Champs Elysées
Specialized tools and materials
Visual identity/design
> Our latest news :
◊ SEBASTIEN LOEB Racing :
ORECA has confirmed their collaboration with MPH Factory, who is responsible for setting-up a sales and marketing unit for the SEBASTIEN LOEB RACING team.
MPH Factory handles the design and production of sales & marketing material and explores new partnerships for the team.
Download the SEBASTIEN LOEB RACING sponsorship presentation and the partnership presentation (in French only).
◊ FORMULEC :
FORMULEC, a key player in motor racing of the future with their innovative, ambitious and technological solutions has signed a partnership with MPH Factory.
FORMULEC, who devised and designed the first high-performance fully electric single-seater, intends to become the motor sports development platform for car makers and energy industrialists seeking to increase the performance of electrical vehicles.
MPH Factory is responsible for providing support to FORMULEC for their marketing and events programs and
seeking institutional partners.
Discover the 2012 FORMULEC partners presentation (in French only).
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> Networking (automobile & motorsports) :
◊ Teams
◊ Vehicle manufacturers
◊ Racing drivers
◊ Sponsors
◊ Advertisers
◊ Federations
◊ Institutions
◊ Promoters/organisers
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> Specific content :
◊ Entertainment (virtual driving simulation, video game zone, software for F1, WRC, tourism,
Paris-Dakar...)
◊ Photo shoots
◊ Thematic exhibitions (F1, competition, by brand, multi-brand show-car…)
◊ Dynamic entertainment (on-track/circuit activities, in grandstand, scenography, F1 test drive/animation, Dragster, FMX…)
◊ Entertainment for general public areas (flow management from 50 to 50 000 people…)
◊ B2B and B2C audiences (trade shows, championships, events, road-shows…)
◊ Management of all audience categories (men/women, children/adults, salaried/seniors…)
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> Advice and support for specific projects :
◊ Sourcing : manufacturers/designers/specialized suppliers
◊ Designers (paper, web, POS materials...)
◊ Visual identity (logo, event identity, naming…)
◊ Benchmarking
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